Candid insights

The big picture of the social sector, backed by data and expertise

Reaching Gen Z on social media: Expert advice vs. Gen Z opinion

See how expert advice on reaching Gen Z on social media compares to what Gen Z says works best.

By Promise Pitman (she/her)

June 7, 2023

16 free nonprofit books for your summer reading list

If you’re searching for your next good read, check out these 16 free nonprofit books that are perfect for any summertime occasion.

By Melissa Pulis (she/her) and Christy Rilette (she/her)

May 31, 2023

What donors love

Joan Garry shares a real-life fundraising success story and explores what donors love to see when funding today’s nonprofits.

By Joan Garry (she/her)

May 24, 2023

Nonprofit Google Ads 101: How to get the Google Ad Grant

Discover what a Google Ad Grant is, how it works, and how your nonprofit can take advantage of its free benefits.

By Sarah Symoens (she/her)

May 18, 2023

How to set up Apple Pay for donations

Learn how to set up Apple Pay for donations at your nonprofit in a few simple steps.

By Megan Allison (she/her)

May 16, 2023

Launching a successful nonprofit communications campaign

Learn how to successfully launch a communications campaign to get the word out about your nonprofit’s mission-driven work.

By Parshya Kavoosi (she/her)

May 10, 2023

4 storytelling tips to inspire and engage your nonprofit audience

Use these four storytelling tips to help you reach and win over the support of your nonprofit audience.

By Elizabeth (Liz) Ngonzi (she/her)

April 13, 2023

How to secure corporate sponsors for your fundraising event

Want help taking your nonprofit’s fundraisers to the next level? Use these four tips to successfully secure corporate sponsors for your next fundraising event.

By Kelly Velasquez-Hague (she/her)

April 11, 2023

How to harness the power of peer-to-peer fundraising campaigns

Learn how peer-to-peer fundraising campaigns can help you reach new donors and create a ripple effect of support for your cause.

By John Killoran (he/him)

April 6, 2023

4 practical tips for building relationships with nonprofit funders

Use these four tips to help you build relationships with nonprofit funders and increase the odds of gaining their support.

By Kyle Kivett (he/him)

April 4, 2023

How nonprofits can get the most out of LinkedIn’s free features 

In this Candid blog, Ariana Younai, the head of LinkedIn for Nonprofits, explains how your organization can use LinkedIn’s free features and resources to support your mission-driven work.

By Ariana Younai (she/her)

March 9, 2023

Is it a movement or a moment?

This blog explores what a social movement is and is not, as well as discusses how successful movements can be built and sustained to stand the test of time.

By Emily Bell Tyree (she/her)

March 6, 2023