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Experiment: Does posting more on Twitter pay off?

Posting more on Twitter can increase social media engagement for your nonprofit. But, it may distract from important content. Learn how tweeting 20 times a day changed our social media strategy.

By Kate Meyers Emery, Ph.D. (she/her)

August 4, 2022

Five tips to get you ready for a social media giving day

July 15 is officially Social Media Giving Day. This ‘holiday’ began in 2013, when Givver.com promoted it as an opportunity to leverage social media platforms for donations. Since then, a lot has changed. Meta and TikTok have made donations even…

By Kate Meyers Emery, Ph.D. (she/her)

July 7, 2022

Giving in America: A look at philanthropy’s history and a unique Candid connection

About a month ago, Candid was tagged in a social media post from someone who had visited the Smithsonian’s National Museum of American History. Specifically, they saw the exhibition Giving in America, which includes one of the first copies of…

By Amanda Moniz (she/her) and Kate Meyers Emery, Ph.D. (she/her)

May 18, 2022

SXSW 2022: Using Data to Advance Racial Equity featuring Ann Mei Chang and Meme Styles

“We have a collective responsibility to both create a level playing field and address the historical injustices that leave some on the sidelines. Together, we can create a social sector that's more efficient, effective, and equitable.” -Ann Mei Chang, CEO…

By Kate Meyers Emery, Ph.D. (she/her)

March 29, 2022